Smart Nutrition UK

E-commerce health & fitness supplements.

Smart Nutrition UK is a health & fitness supplements brand owned by reality TV star Gary Beadle, famously known as Gaz from Geordie Shore. Having identified the business as one where we could leverage Gary’s personal brand of 4.5 million followers across Instagram & Facebook, with the power of influencer marketing and paid advertising, we knew this partnership would be extremely successful.
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Having worked alongside Gary and the team to generate a healthy amount of content, our advertising campaigns launched on Facebook & Instagram within 4 days.

Results

In the first two weeks, we increased sales by 264% whilst producing a Return on Ad Spend of 7.5x. As we’ve scaled our campaigns significantly over the last 6 months to an ad spend of more than £15k p/month, our ROAS has remained stable at 4x.