CanO Water

Canned alternative to bottled water selling online & across UK supermarkets & retail stores.

CanO Water was founded by 3 friends who wanted to significantly act on the plastic pollution in the ocean. Since you started reading our case studies, a truckload worth of plastic has been dumped into the ocean. In order to combat single-use plastic water bottles, CanO Water launched with cans of water that can be re-filled & recycled.
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In doing so, they’ve managed to compete on the shelves of every supermarket store in the UK with the largest consumer water suppliers on the planet, including Buxton and Evian.
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ADsorbed began working on a project to help achieve CanO’s branding goals of portraying their message to younger & more ethically conscious consumers on social media, who will hopefully be a part of changing this crisis.